Semiotics of Traditional Batik Motifs: Preserving Cultural Identity in Contemporary Fashion Design

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DOI https://doi.org/10.55923/kirana.v1i1.1
Tri Tanjung 1 , Widya Tanjung 2 , Wahyu Hidayat 3 , Doni Kusuma 4
1, 2, 3, 4Department of Public Policy, Universitas Padjadjaran
1 tri.tanjung@unpad.ac.id , 2 widya.tanjung@unpad.ac.id , 3 wahyu.hidayat@unpad.ac.id , 4 doni.kusuma@unpad.ac.id

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Traditional batik patterns carry philosophical cosmologies rooted in ancient royal lineages. This study performs semiotic deconstruction on classic Parang and Kawung motifs, analyzing how contemporary Indonesian fashion designers recontextualize ancestral symbols for global urban audiences without eroding sacred meanings.
Issue Vol. 1 No. 1 (2022)
Section Articles
Pages 1-13
Published 2022-06-30

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